{"id":70993,"date":"2024-09-26T03:25:23","date_gmt":"2024-09-26T03:25:23","guid":{"rendered":"https:\/\/digitalhealthcoalition.org\/?page_id=70993"},"modified":"2024-10-14T14:07:45","modified_gmt":"2024-10-14T14:07:45","slug":"project-hcp-social-influencers-september-2024","status":"publish","type":"page","link":"https:\/\/digitalhealthcoalition.org\/?page_id=70993","title":{"rendered":"Project: HCP Social Influencers September 2024"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"70993\" class=\"elementor elementor-70993\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9c71ca elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9c71ca\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9a30bf1\" data-id=\"9a30bf1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5faa4c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5faa4c1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-9252baa\" data-id=\"9252baa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe9b47a elementor-widget elementor-widget-heading\" data-id=\"fe9b47a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">PROJECT<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad271c elementor-widget elementor-widget-heading\" data-id=\"2ad271c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">HCP Social Influencers<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b53a783 elementor-widget elementor-widget-heading\" data-id=\"b53a783\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">September 2024<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f9cedf9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f9cedf9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-37f0d59\" data-id=\"37f0d59\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-306f1ff elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"306f1ff\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-0d568a0\" data-id=\"0d568a0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b05102c elementor-widget elementor-widget-image\" data-id=\"b05102c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"191\" height=\"36\" src=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2020\/08\/DHC-Group-logo-white.jpg\" class=\"attachment-full size-full wp-image-14417\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-ccacf86\" data-id=\"ccacf86\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-09b2b7c elementor-widget elementor-widget-image\" data-id=\"09b2b7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"200\" height=\"75\" src=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2019\/09\/Sermo-logo-e1599170706925.png\" class=\"attachment-full size-full wp-image-10835\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-5ee47a8\" data-id=\"5ee47a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b944a80 elementor-widget elementor-widget-image\" data-id=\"b944a80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"570\" height=\"119\" src=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2021\/06\/liveworld-logo-horizontal-e1628703375291.png\" class=\"attachment-full size-full wp-image-22970\" alt=\"liveworld logo\" srcset=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2021\/06\/liveworld-logo-horizontal-e1628703375291.png 570w, https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2021\/06\/liveworld-logo-horizontal-e1628703375291-300x63.png 300w\" sizes=\"(max-width: 570px) 100vw, 570px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-594d203\" data-id=\"594d203\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-e5a9e51\" data-id=\"e5a9e51\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-7512e47\" data-id=\"7512e47\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ee427ba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ee427ba\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7603519\" data-id=\"7603519\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74eb59d elementor-widget elementor-widget-heading\" data-id=\"74eb59d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">ABOUT THE PROJECT<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dcb52f elementor-widget elementor-widget-heading\" data-id=\"7dcb52f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HCP DATA SOCIAL INFLUENCERS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb742be elementor-widget elementor-widget-text-editor\" data-id=\"fb742be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">In today\u2019s increasingly digital landscape, social strategy has shifted to reflect an undeniable truth: everyone uses social media\u2014even healthcare providers. And healthcare providers are not just consuming content\u2014some are even creating it.<\/p><p style=\"font-weight: 400;\">As a result, healthcare provider (HCP) social influencer programs have become essential to HCP social media marketing strategies. These influencer programs can drive significant engagement, enhance brand visibility, and foster stronger, more authentic connections with audiences, helping marketers break into untapped markets. They offer access to communities your brand might not otherwise reach, extending your visibility beyond the traditional.<\/p><p>This DHC Group project examines the progression from sourcing HCP influencers to integrating the influencers and content with the overall brand strategy and measuring success over time. \u00a0Drawing on HCP research conducted by Sermo and LiveWorld, as well as a series of thought leader interviews, this industry POV is the authoritative resource for marketers looking to incorporate HCP Social Influencer efforts into a larger plan.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-deeb5b0 elementor-widget elementor-widget-video\" data-id=\"deeb5b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1016217211?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9a079d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a9a079d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7978f8a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7978f8a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c9b9105\" data-id=\"c9b9105\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56ce29c elementor-widget elementor-widget-menu-anchor\" data-id=\"56ce29c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"Report\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a302622 elementor-widget elementor-widget-heading\" data-id=\"a302622\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Industry Report<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c25c7d5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c25c7d5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-16f4f2e\" data-id=\"16f4f2e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-861da93 elementor-widget elementor-widget-image\" data-id=\"861da93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1545\" height=\"2000\" src=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Maximizing-HCP-Social-Influencers.jpg\" class=\"attachment-full size-full wp-image-71032\" alt=\"\" srcset=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Maximizing-HCP-Social-Influencers.jpg 1545w, https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Maximizing-HCP-Social-Influencers-232x300.jpg 232w, https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Maximizing-HCP-Social-Influencers-791x1024.jpg 791w, https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Maximizing-HCP-Social-Influencers-600x777.jpg 600w, https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Maximizing-HCP-Social-Influencers-768x994.jpg 768w\" sizes=\"(max-width: 1545px) 100vw, 1545px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da958e2 elementor-widget elementor-widget-text-editor\" data-id=\"da958e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><strong>With Thought Leader Insights<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa8a314 elementor-widget elementor-widget-text-editor\" data-id=\"fa8a314\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a ref=\"magnificPopup\" href=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Milet-HCP-Social.png\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-71050 alignleft\" src=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Milet-HCP-Social.png\" alt=\"\" width=\"153\" height=\"150\" \/><\/a><\/p><p><em>\u201cRight now, there&#8217;s an appetite to try HCP Social Influencers across pharma. If you have a robust digital marketing team, or a center of excellence, there&#8217;s even more appetite to test and learn across certain medical specialties.\u201d<\/em><\/p><p><strong>Milet Koo, Associate Director, Digital Marketing, Neurocrine Biosciences<\/strong><\/p><p><a ref=\"magnificPopup\" href=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Heath-HCP-Social.png\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-71051 alignleft\" src=\"https:\/\/digitalhealthcoalition.org\/wp-content\/uploads\/2024\/09\/Heath-HCP-Social.png\" alt=\"\" width=\"153\" height=\"150\" \/><\/a><\/p><p><em>\u201cIt\u2019s not uncommon for a marketing team to have spent many, many months developing meaningful KOL content. Once you have the final product you certainly want to make the most of the effort and resources. This typically means thinking well beyond just social channels, even if the impetus was social-oriented.&#8221;<\/em><\/p><p><strong>Heath Morlok, Associate Director, Oncology, Integrated Customer Engagement, Merck<\/strong><\/p><p>DOWNLOAD THE POV NOW TO LEARN MORE &gt;\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5507a01\" data-id=\"5507a01\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fc90ca elementor-widget elementor-widget-html\" data-id=\"6fc90ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script type=\"text\/javascript\" src=\"https:\/\/form.jotform.com\/jsform\/242676124916158\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-e44339c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"e44339c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ed0e421 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ed0e421\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-39a227b\" data-id=\"39a227b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ea338a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea338a7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-feb8b05\" data-id=\"feb8b05\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67e800e elementor-widget elementor-widget-text-editor\" data-id=\"67e800e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Receive webinar and event announcements delivered to your inbox. 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And healthcare providers are not just consuming content\u2014some are even creating it. As a result, healthcare provider (HCP) social influencer programs have&#8230;<\/p>\n","protected":false},"author":5,"featured_media":68324,"parent":0,"menu_order":89,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-70993","page","type-page","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"PROJECT HCP Social Influencers September 2024 ABOUT THE PROJECT HCP DATA SOCIAL INFLUENCERS In today\u2019s increasingly digital landscape, social strategy has shifted to reflect an undeniable truth: everyone uses social media\u2014even healthcare providers. 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