{"id":74463,"date":"2024-12-19T12:52:51","date_gmt":"2024-12-19T12:52:51","guid":{"rendered":"https:\/\/digitalhealthcoalition.org\/?page_id=74463"},"modified":"2024-12-21T22:43:31","modified_gmt":"2024-12-21T22:43:31","slug":"predicting-2025-trends","status":"publish","type":"page","link":"https:\/\/digitalhealthcoalition.org\/?page_id=74463","title":{"rendered":"Predicting 2025 Trends"},"content":{"rendered":"
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Predicting 2025 Trends<\/span><\/span><\/h1>

In 2025, AI, data analytics, and personalized strategies are transforming pharma. Explore expert insights on how DTP models, HCP targeting, and integrated approaches are reshaping patient and provider experiences.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

Question 1<\/span><\/span><\/h2><\/div><\/div><\/div>

85% of pharma respondents were interested\/very interested in genAI for \u201cConsumer Marketing and Patient Support\u201d and 82% are interested\/very interested in \u201cPatient Customer Experience\u201d. Only 7% of respondents reported no interest in \u201cDirect To Patient (DTP) Models (like Lilly Direct)\u201d. What can we expect from the year ahead related to DTP efforts and pilots?<\/strong><\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

Experts Say<\/h2>\n<\/div><\/div>
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