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Recent Newsletters

This newsletter features a series of important pieces from industry stakeholders about the many facets of Omnichannel Marketing.
Our feature extracts key insights from the DHC Summit, hosted with Otsuka, accompanied by additional resources from omnichannel leaders in dynamic consumption formats – podcast recordings, POV downloads,
on-demand blogs, and more.

FEATURE
Five Things We Learned About Omnichannel Advancements and Opportunities
at the DHC Live Summit

PARTNER PERSPECTIVES
Deerfield Agency | EVERSANA
IQVIA Digital Enablement | Optimize RX
Qualtrics | Relevate Health | Sermo
Syneos Health

DHC GROUP RESOURCES
DHC Group Live Webinar
Embarking on the Care Journey

ADDITIONAL PARTNER CONTENT
CMI Media Group | Healthline Media
Klick Health | LiveWorld | North Highland
Phressia Life Sciences | Veeva | ZS

ANNOUNCEMENTS & NEWS
Welcome New Partners!
ixlayer | M3MI | Qualtrics
Timely by DrFirst

This newsletter features a series of important pieces on how the patient journey, especially adherence, can be impacted by smartly-executed marketing efforts. Our feature extracts key insights from a DHC Group Short Take with Dr. Jenny Yu, accompanied by additional resources from leading adherence experts – a downloadable infographic, a checklist to evaluate patient experiences, an on-demand session on building a digital-first approach to the patient journey, and more. You will also find more information on upcoming DHC Events, including a Live Summit on Omnichannel hosted with Otsuka.

FEATURE
A Conversation with Dr. Jenny Yu,
Chief Health Officer, Healthline Media

PARTNER PERSPECTIVES
CMI Media Group | Deerfield Agency
North Highland | Optimize RX
PatientPoint | Phreesia Life Sciences
Sharecare | ZS Associates

UPCOMING DHC EVENTS
DHC Live Summit, hosted with Otsuka
Advancements & Opportunities
in Omnichannel

ADDITIONAL PARTNER CONTENT
PulsePoint | Sermo
Syneos Health | Veeva

UPCOMING DHC GROUP EVENTS
DHC Group Live Webinar
Access & Adherence – Pharmacy Innovation

DHC GROUP CONTENT
The Why of GenAI for Pharma
DHC Group Short Take with Michael Sivak

As we wrap up 2023, we went to our membership to get thought leader insights on what’s ahead for 2024. We are grateful to all the experts who responded to our request and provided a deep well of knowledge on key innovation and challenge areas facing our industry in the new year.

FEATURE
Top Advice For Marketers in 2024

UPCOMING DHC GROUP EVENTS
DHC Group Live Webinar
Embarking on the Care Journey

DHC GROUP CONTENT
To Cut Through the Clutter

DHC GROUP RESOURCES
DHC Live Summit, hosted with AstraZeneca
The Modern Marketer