PROJECT

Access and Adherence: Digital Transformation and Innovation

JUNE 2023

ABOUT THE PROJECT

Access and Adherence: Digital Transformation and Innovation

This project is designed to help you answer the question “what can you be doing from a digital perspective to improve overall patient and HCP experiences to optimize treatment access and adherence?” Study features include a qualitative study of key decision makers from pharmaceutical and biosciences companies. . Subject matter experts from across the industry weighed in with implications and next steps.

Industry Experts Share insights

Consumer Data on Rx Adherence
Sarah Clark, Associate Director, Healthline Media

Innovation in Hubs, Prior Authorization, and Omnichannel Approach to Patient Experience
Patrick Beers, SVP, Payer Strategy, EVERSANA

 Innovations within Practice/HCP Workflow
Liz Gentry, VP, Access Solutions, OptimizeRX

The Role of Digital and Patient Education
Sarah Clark, Associate Director, Healthline Media

PANEL DISCUSSION PARTICIPANTS

  • Kimberly Golynskiy, Director, Patient Support Services, Neurocrine Biosciences
  • Ashley Pippin, Director, Novartis Global Biome
  • Lauren Sacks, Director, Omni-Channel Marketing (Nurtec ODT), Pfizer
  • Cathy DuRei, President, Rumbly Health

We have compiled a quick-read of the panel key takeaways. Use the form below to download. 

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