Education

EDUCATION FROM DHC

SURVEYS, STUDIES, AND INTERVIEWS WITH INDUSTRY THOUGHT LEADERS
The Digital Health Coalition partners with a wide array of pharmaceutical industry leaders and key stakeholders to facilitate and disseminate research on a range of topics related to digital pharmaceutical marketing innovation. Survey results, white-paper analysis, and key takeaways are shared across the DHC network, presented at DHC Summits and webinars and covered at major industry conferences.

Recent Projects

Whitepaper

Our newest whitepaper with Intouch Group explores practical solutions for the challenges that pharmaceutical organizations continue to face in light of the ongoing COVID-19 pandemic. 

The DHC Group interviewed more than 20 leading digital marketing experts from ad tech, data firms, agencies, publishers, and pharmaceutical organizations and asked them how they plan to adapt to the “privacy-first” era—and what’s ahead for audience targeting, tracking, and metrics.

Whitepaper

A project from the DHC and Intouch Group to discuss the impact of COVID-19 on pharmaceutical sales and marketing in 2021 and beyond.

Learn more about digital trends, sales, marketing, and what’s ahead for digital health and digital pharma strategies.

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