To Cut Through
The Clutter:


About the project

Physicians, regardless of specialty, will spend their lives learning. They are dedicated to continuing to grow their knowledge base and evolving their standards, ultimately in an effort to provide the best possible care they can for their patients.

There are more clinical trials recruiting patients, assessing/monitoring patients, and showing promise for patient care across therapeutic areas than ever before. With that comes exponentially more information for those doctors to keep up with. With more literature about new treatments, devices, patient types… it’s no wonder that treaters remain overwhelmed with information.

How can you Cut Through The Clutter?

Digital Health Coalition and BGB Group surveyed over 100 Sermo network HCPs from a range of highly scientific and complex therapeutic areas including oncology, neurology, and immunology, on their current digital content consumption habits, preferences, and hopes for the future.