LIVE

March Virtual Summit Series

Thought Leaders Weigh In on Pharma’s Social Media Evolution and The Next Generation of Agile Operations for Marketers

March 3rd - 4th 2021
12PM - 1:30PM EST

March Virtual Summit Series

Join fellow colleagues and pharmaceutical marketers, researchers, and thought leaders for a virtual innovation Summit hosted by the Digital Health Coalition (DHC) and Merck.

Over the course of two days, you will hear from both Merck leaders and industry colleagues. Content is shared via presenters and panelists in an interactive virtual format. The summit will take place over two information filled sessions on March 3 & 4, from 12:00PM – 1:30PM EST.

Content Themes

Safe Social Conversations in Healthcare

The Evolution of Pharma in Social Media

Keys to Hacking Success in 2021

Next Gen Agile Operations for Marketers

*tell us what you think

Featured Speakers

Michelle Kehily

VP, Global Head Digital Marketing and Commercial Excellence

Merck

Janet Winkler

Keynote Speaker
Co-Founder

Hacking Sophia

Ziv yaar

Partner

McKinsey & Company

Rick Summa

Merck Vaccines, Digital Engagement

Merck

Becky Chidester

President, CEO

Wunderman Thompson Health

Jim DeLash

Multi-Channel Director

GlaxoSmithKline

Agenda

DAY ONE

March 3rd: 12:00 – 1:30pm EST

  • DHC Group + Merck
  • Laura Markell, Senior Manager, Ad Policy, Twitter
  • Brian Clarke, Senior Manager, Misinformation Twitter
  • Moderator: Lisa Bookwalter, Twitter
  • Patty Ryan, VP, Paid Social Media, PHM 
  • Steven Xie, Director, Omni-Channel Marketing, Biohaven Pharmaceuticals
  • Amy Baumann, Director, Omnichannel Strategy Lead, Customer Experience and Omnichannel Strategy, HH Digital Marketing and Commercial Operations, Merck
  • Ewan Carpenter, Executive Director, Global Digital Marketing and Commercial Excellence, MSD
  • Amy Baumann, Director, Omnichannel Strategy Lead, Customer Experience and Omnichannel Strategy, HH Digital Marketing and Commercial Operations, Merck
  • Dr. Susan Dorfman, President, CMI Media Group
  • Becky Chidester, CEO, Wunderman Thompson Health
  • Jim DeLash, Multi-channel Marketing Director, GSK

DAY TWO

March 4th: 12:00 – 1:30pm EST

  • DHC Group + Merck
  • Bryan Mallitz, Executive Director, Digital Health Alliances, Merck and Rick Summa, Associate Director, Digital Engagement, Merck Vaccines
  • Ziv Yaar, Partner, McKinsey & Company
  • KEYNOTE – Janet Winkler, Founder, Hacking Sophia
  • Mark Bard, DHC Co-Founder
  • Michelle Kehily, VP, Global Head Digital Marketing and Consumer Excellence, Merck
Pharma Marketers Respond to Agile Operations -Tell us what you think

HELP SHAPE THE CONTENT – AGILE SURVEY RESULTS SHARED LIVE

This week at the DHC Virtual Summit, we will be taking a closer look at the next generation applications of Agile Marketing and Operations. Along with our co-hosts at Merck, we are asking marketers to share your perspective.

To that end, we would appreciate if we could have 3 -5 minutes of your time in order to complete our survey.  All survey respondents will receive a copy of the results, which will be shared live this Thursday during The Summit.

Contact Us

christine franklin
CHRISTINE FRANKLIN
Executive Director
DHC Group
Email Me
MARK BARD
Co-Founder
DHC Group
Email Me
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