The discussion wrapped up with a section on the concept of scale and how should marketers utilize these applications for maximum impact. A full transcript of the interview will be made available to DHC readers in the next installment of DHC’s Insights with Innovators.
From RxEdge | SVP, Rob Blazek
There are hundreds of technologies and platforms created specifically to help industry professionals reach HCPs and patients. As we plan and prepare for 2020, we remain steadfast in our approach to focus on the details surrounding a brands’ desired outcome and then determine which tactics and targeting approach will help them reach it.
Learn More about RxEdge →
Mercer County Boys & Girls Clubs
This Saturday, November 2nd, DHC's Co-Founder, Joe Farris, and Executive Director, Christine Franklin, will be participating in a fundraising fun-run and we would love your support! Please consider joining us in raising funds for this important organization, whose work helps students of all ages. ALL funds raised help provide scholarships for local youth to attend Club programs such as College Access, Financial Literacy, Entrepreneurship and Afterschool.
Donate Now →
Via meltmedia | Clare Kirlin, Director of Marketing
In the race to transform pharma, nothing is sacred. At the recent Digital Pharma East conference, industry leaders revealed how they are experimenting with conventional business processes once accepted as the status quo. In this article, Clare Kirlin of meltmedia shares key takeaways from their sessions — and discussion prompts to spark innovation in your organization.
Read More Here →
Via DHC | Website →
The DHC is proud to recognize several new members who have joined us on our mission of serving as the collective voice and industry rallying point for the discussion of the current and future issues relevant to digital marketing of healthcare products and services. We are pleased to welcome a diverse new group of corporate partners, including Conde Nast, meltmedia, McKinsey & Company, OptimizeRx, RxEdge, and WEGO Health.