Mark Bard sat down with Ryan Billings, head of Commercial Innovation at Organon. The two started by discussing the unique aspects of Billings’ role at Organon – a [global health company] that focuses on women’s health, an underserved area in the pharmaceutical industry. Billings talks about the challenges of partnering with innovative companies in the pharmaceutical industry but believes pharma can partner with rapidly growing innovative companies by focusing on their value add in clinical innovation and products, rather than trying to build everything themselves. In terms of both customer experience innovation and a marketing efficiency, Billings mentions the importance of AI, which he refers to as “amplified intelligence.” Finally, Billings offers advice to those looking to stay ahead in terms of innovation and knowledge in the industry.