November Virtual Summit Series
Hosted by The DHC Group and BMS
November Virtual Summit Series Resources
Held November 18-19, the November Virtual Series included two 90 minute sessions, featuring a mix of thought leader presentations, case studies, research, and panels. Check out the videos, slides, and resources from the summit below.
Day 1, November 18
The November 18th session explored life sciences, achieving personalization at scale, coming full circle with COVID & cancer, and how marketers are meeting the demands of an evolving patient journey.
Day 2, November 19
The November 19th session explored the role of the marketer, innovations in one-to-one marketing, and digital innovation.